Bill Vaughn: SQL Server 2008 Enterprise Puffery

Having been part of a marketing organization within Microsoft and other companies, I can understand why some folks feel it's important to show the Rolls Royce product in its best light. However, when I see how SQL Server Enterprise is being marketed, I'm dismayed. Consider that while Microsoft makes a bundle on SQL Server Enterprise Gold Trim Edition (a much as $25,000), they make quite a bit (if not more) on Workgroup and Standard (about $4000-$5000). And yes, even the free editions (Express and "SQL Server" Compact) bring in a lot of revenue indirectly.